History of Pirelli
1872 : The Pirelli brand is born and they begin producing tyres in the late 19th century
1901 : The “Ercole“ is introduced and fitted to some of the earliest cars on the road
1926 : Introduction of the Stella Bianca sports tyre
1948 : Pirelli produces the first fabric belted tyre with radial technology, the Cinturato
1975 : The Pirelli P7, low profile tyre, is invented
1994 : Worldwide distribution of the Pirelli Pzero range of ultra low profile tyres