Truckers with tyre problems could find themselves seeking help from a 24-year-old former professional wrestler and dancer from Birmingham who featured in Channel Four’s quirky ‘Fairy Jobmother’ TV show on Tuesday evening (21 June 2011).
Sarah Baker is an enterprising and energetic young woman who has failed to find her working niche – and has had 15 jobs since the age of 16, working in hospitality, administration, as a nursery nurse, and as a pub “steward”.
Her dancing career included rock and roll and swing performances at the National Indoor Arena, one of them as part of the Birmingham Military Tattoo - and she’s had speaking parts in stage performances at Birmingham’s New Alexander Theatre.
Now – thanks to the show, which was recorded over the spring – she is a full member of the Customer Response Team at the head office of tyre company ATS Euromaster in Aston.
Her TV debut came about because she was out of work earlier this year and handing out CVs near the Bullring in a bid to find a job when she was stopped by one of the show’s producers.
Sarah, who studied performing Arts, Child Care and Computing at College, had no idea what she wanted to do as a career and was attracted by the idea of the show. She did a screen test, and then underwent two weeks of filming.
The show’s central proposition is that work expert Hayley Taylor (‘The Fairy Jobmother’) helps those struggling to find work – and as a consequence Sarah was interviewed by three companies and offered jobs by two.
She accepted a position at ATS Euromaster, started work in April, and says: “It’s all going well so far!”
Her work centres on ATS Euromaster’s commercial vehicle fleet customers, where the company provides a full support service – drivers with punctures or tyre related problems will call Sarah or one of her colleagues, who will take details of the location and the nature of the problem, locate the nearest crew and direct them to the customer.
“My team leader, Shaf, has been really helpful and I enjoy it,” she said. “You have to be diplomatic and understanding – particularly if a customer is stuck somewhere holding up the traffic with a puncture. That’s a stressful situation and you have to understand that but we can get crews to them pretty quickly in most cases.”
Martyn Pointer, Sales Director – Regional Sales at ATS Euromaster, said: “Being involved in The Fairy Jobmother was a good experience for us as a company and we thoroughly approve of TV being used in such a positive way. Sarah has been an excellent recruit. Perhaps it is her performance background but she is charming with people, understood the requirement very quickly and is rapidly becoming a highly valued member of the team.”
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