Marangoni has signed a new three-year sponsorship deal with Production BMW Championship.
As part of the deal, BMW Championship's race cars, which are all based on the BMW 3 Series models, with carry Marangoni and Kwik Fit branding and will race on 195/50 R15 82V Marangoni Zeta Linea Sport tyres, reports Tyrepress.
The Zeta Linea Sport tyres that will be used on the BMW race cars are a track version of Marangoni's popular Zeta Linea road spec tyre.
As part of the deal, the BMW race series will also become known as the Marangoni Tyres Production BMW Championship.
Greg Graham, UK brand manager of the Marangoni Car Tyre division told Tyrepress: "Although Marangoni's racing tyres have been used with great success in European motorsport, this will be our first experience in the UK."
He added that the Zeta Linea Sport tyres will be appreciated by the drivers for their all round performance, durability and value for money.