New technology turns off fleet drivers

23rd August 2012

Fleet drivers are showing resistance to new in-vehicle technology, a TomTom survey has revealed.

The research found almost half of UK firms have experienced drivers digging their heels in when it comes to gadgets that can improve performance.

It suggests many fleets are stubbornly refusing to keep abreast of the bring your own device (BYOD) trend, which many businesses have been forced to adapt to in order to allow greater flexibility for workers.

The survey also identified a possible reason – 58 per cent of companies confessed they don't hold formal consultations when introducing new technologies, suggesting a lack of communication may be behind the reticence.

"In order to profit from the significant gains in efficiency and productivity offered by fleet management technology, businesses must properly manage change by involving drivers throughout the implementation process," Giles Margerison, TomTom business solutions director UK & Ireland, said.

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