Pirelli has revealed its range of tyres to be used for the 2013 Formula One (F1) season, with the product's designs set to make for even more exciting races in the motorsport this year.
At a launch ceremony in Milan, Italy, this week, the company showcased six colour-coding tyres – green, blue, red, white, yellow and, new for 2013, orange.
The orange-striped wheels replace last season's silver-band tyres, with the new colour set sure to be more visible to crowds at F1 events and those watching on TV sets across the globe. Orange tyres will also indicate that a driver has opted for the hardest of its four dry-weather compounds.
Looking at the changes to the tyres on a more general scope, Pirelli has opted to alter both the construction and rubber compounds of all of its products. The wheels will also feature much softer sidewalls and stronger shoulders, which should result in more rapid thermal degradation once out on the track.
According to the firm, these design choices will guarantee that the wheels degrade much faster than last season's tyres and lead to each F1 team being forced to make at least two pit stops per race.
It will not be all stop-start in F1 2013, however, as Pirelli also claims that its new tyres have been designed with the aim of increasing overtaking opportunities during races and providing a more entertaining show to the motorsport's fans.
On top of this, the Italian firm underlined that the softer tyres have been constructed in a way which improves performance by 0.5 seconds per lap.
Paul Hembery, motorsports director at Pirelli, commented: "The goal is to continuously set new challenges for the drivers and to ensure all the teams start the new season on a level playing field when it comes to the tyres."
Mr Hembery added to his point of making F1 more exciting by acknowledging that the complexity of the Pirelli tyres during the 2012 campaign led to a spectacular and unpredictable start to the season. This was highlighted by the fact that the first seven races of that campaign were won by seven different drivers.
However, once the teams started to understand how to get the most out of the tyres, Pirelli's motorsports director acknowledged that "it resulted at the end of the year in races with less competition, and sometimes only one pit stop".
"This phenomenon was also observed in 2011, disappointing many fans and prompting some of the teams to ask us to continue developing our tyres further this year, in order to provide a fresh challenge with something different," Mr Hembery went on to note.
F1 teams will have the opportunity to get to grips with Pirelli's new range of tyres at the motorsport's first official winter test session of the season, which takes place in Jerez between February 5th and 8th. However, the new orange-striped products have already been sampled during a free practice session in Brazil last November.
Drivers will have just over a month to get to grips with Pirelli's new products, before the F1 2013 season gets underway in Melbourne, Australia, on March 17th.
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Posted by Danielle Barge