What we do?


ATS Euromaster Ltd, part of the Euromaster Group, was established in 1965 and operates approximately 260 centres, more than 700 service vans and employs nearly 2,300 people, providing coverage across Great Britain. It is one of the country’s largest comprehensive tyre distributor, supplying tyres for cars, vans, trucks, buses/coaches, materials handling equipment, agricultural machinery and construction plant.

The company’s expertise also extends to car and van service, maintenance and repair (SMR), including: menu-driven servicing, Class IV & Class VII MoT tests, brakes, batteries, shock absorbers, oil, exhausts, fault diagnostics and air-conditioning servicing.

Our Customer Support Centre in Aston, Birmingham employees over 200 people across a number of departments including

  • Business Support
  • Customer Services
  • Finance
  • Human Resources
  • IS/IT
  • Marketing
  • Sales


ATS Euromaster is accredited by both safecontractor and the Contractors’ Health and Safety Scheme (CHAS) and has been granted a Royal Warrant as tyre specialists to Her Majesty The Queen. It is also an official industry partner to the Freight Transport Association’s Van Excellence programme and has been awarded the ROSPA Gold Award for the past four consecutive years.

We keep our customers on the move


Our people provide an honest and expert service in order to keep our customers moving every day. Thanks to the service they provide, we know our customers are in good hands!

Exceed customers' expectations, by focusing our efforts on delivering tyre and vehicle maintenance solutions to core markets.


Our Values

The following four values are at the heart of ATS Euromaster and help to make every visit or interaction with us an experience to remember.

  • Honesty - It's what sets us apart, builds trust and encourages our customers to return and recommend us time after time.
  • Expertise -  Getting it right matters. Demonstrating our expertise means customers are confident in our ability.
  • Outstanding Customer Care - By putting our customers first we hope to be their number one choice.
  • Easy to do Business with - By ensuring a quick and efficient service, our customers can be back on the road in no time.